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As competition in the apparel retail market continues to intensify, the industry is in urgent need of innovative technologies to address increasingly complex market demands and evolving consumer trends. Leveraging RFID technology, CENTURY provides the apparel retail industry with a critical tool to improve operational efficiency and reduce costs, continuously driving innovation and transformation in retail operating models.
In the apparel retail sector, RFID tags can store key information such as garment name, item number, style, fabric, and quality grade. Each tag is bound to a specific garment, assigning it a unique RFID identity that enables end-to-end traceability and data tracking. For the labor-intensive apparel retail industry, RFID offers significant advantages—including high reading speed, long reading distance, large data storage capacity, and the ability to identify multiple tags simultaneously. These advantages effectively address longstanding issues such as slow logistics statistics, inefficient inbound and outbound inventory checks, frequent inventory data errors, and low data utilization. As a result, RFID empowers retailers to achieve digital operations in areas such as inventory management, anti-counterfeiting and traceability, and enhanced customer experience. This technological advancement is complemented by innovative tools like easicap for secure and efficient RFID tag attachment in retail applications.
Inventory management in the apparel industry is inherently complex. Traditional manual stocktaking is time-consuming, labor-intensive, inefficient, and prone to errors. The CENTURY RFID inbound and outbound management solution utilizes RFID readers and handheld data collection devices as identification and data acquisition tools to enable automated data capture and visualized warehouse management, thereby driving refined, data-based inventory management.
In inbound and outbound operations, rapid, automated, accurate, and batch data collection is achieved across key processes such as receiving, shipping, and stock transfers. This enables fast and precise item identification, simplifies inbound and outbound registration, improves the organization of batch operations, and ensures quick and accurate handovers throughout the goods circulation process. As a result, operational efficiency is significantly improved, delays and errors caused by manual operations are reduced, and business processes are closed in a faster and more efficient loop.
During inventory counting, retailers can use RFID inventory devices to monitor stock quantity, location, and status in real time, with inventory data updated instantly. This allows for rapid stocktaking and access to detailed inventory information such as style, color, size, and quantity, enabling timely identification of stock shortages or overstock situations. Accurate and efficient inventory management provides strong data support for more rational inventory planning and replenishment strategies, reduces inventory costs, improves capital turnover efficiency, and enables retailers to better understand market demand and respond to market changes in a more scientific and efficient manner.
Under traditional store operation models, issues such as customers being unable to find desired styles among large product assortments, incomplete size or color availability with delayed replenishment, and long queues at checkout counters negatively impact operating costs, sales performance, and customer loyalty. Achieving efficient store management through digitalization has therefore become critical. The V-Prime Intelligent Retail Solution developed by CENTURY based on RFID technology has demonstrated strong effectiveness in areas such as inventory counting, item locating, and product anti-counterfeiting and traceability. It helps stores reduce labor costs, improve operational efficiency, and enhance the overall customer experience.
In product anti-counterfeiting and traceability management, RFID tags serve as unique "identity credentials" for each garment, recording comprehensive data throughout the product's lifecycle—from manufacturing and circulation to sales. This enables precise management and full traceability of detailed product information, ensuring authenticity and traceability, effectively curbing the circulation of counterfeit and substandard goods, and safeguarding the interests of both retailers and consumers.
In terms of improving customer experience, RFID technology allows store associates to locate products without manually checking each item for style and size. By simply entering the required style and size into a handheld device and scanning, the desired item can be located quickly, saving time for both staff and customers. At checkout, customers can place garments within a sensing area, and the system automatically identifies all items and calculates the total price without the need to scan each item individually. This streamlined process improves shopping efficiency, reduces cashier labor costs, and, for high-traffic stores, significantly shortens customer waiting times at checkout, thereby enhancing the overall shopping experience.
RFID technology provides a comprehensive solution for cost reduction and efficiency improvement in the apparel retail industry. CENTURY will continue to explore and innovate RFID application scenarios, empowering more retail enterprises to gain a competitive edge in an increasingly competitive market and achieve sustainable development.